Executive Summary
ROOT is a social sports engagement platform that allows fans to make predictions on professional sports outcomes — both individually and as groups through pooled predictions — through an intuitive, community-driven mobile experience. The platform does not operate as a sportsbook, does not set odds, does not hold user funds, and does not act as a counterparty to any wager.
Instead, ROOT provides a social and entertainment layer — groups, leaderboards, pooled predictions, and community features — on top of existing, federally regulated prediction market infrastructure operated by Kalshi, Inc., a CFTC-regulated Designated Contract Market (DCM).
ROOT's revenue model is a small platform fee on transactions — functionally equivalent to the service fees charged by social entertainment platforms — in exchange for the curated social experience the platform provides. All prediction settlement, fund custody, and market operations are handled entirely by Kalshi and its on-chain infrastructure partner DFlow, with full transparency and regulatory oversight.
For pooled predictions, a Solana smart contract acts as a transparent, non-custodial escrow — ROOT never holds or manages pooled funds at any point.
Founding Team
What ROOT Is — And What It Is Not
What ROOT Is
- A social engagement platform where fans form groups, compete on leaderboards, and share predictions with friends around professional sports events
- A front-end experience layer that connects users to CFTC-regulated prediction markets operated by Kalshi, Inc.
- A community product — the core value proposition is the social experience: groups, rivalries, streaks, leaderboards, pooled group predictions, and shared moments around games fans already care about
- A pooled predictions platform — groups of friends can collectively pool contributions on a shared prediction, with a Solana smart contract handling escrow, aggregation, and proportional settlement. This is the digital version of friends pooling on a game together — automated, transparent, and trustless
- A platform that charges a small service fee for the social and entertainment experience it provides, similar to how platforms like Ticketmaster, StubHub, or fantasy sports platforms charge service/platform fees
What ROOT Is Not
- ROOT is not a sportsbook. It does not set odds, does not create or manage betting lines, and does not determine payouts
- ROOT does not hold, custody, or manage user funds at any point in the transaction lifecycle — including in pooled predictions, where a smart contract (not ROOT) serves as the escrow
- ROOT does not act as a counterparty to any prediction or wager. Users are transacting on Kalshi's federally regulated exchange
- ROOT does not operate a gambling operation. All underlying market activity occurs on Kalshi's CFTC-regulated Designated Contract Market, which is subject to federal regulatory oversight, compliance requirements, and market integrity standards
- ROOT does not create proprietary prediction contracts. All available markets are created, listed, and governed by Kalshi under CFTC oversight
Scope of Activity — Sports-Only Binary Outcomes
ROOT is intentionally limited to binary outcome predictions on professional sports events — for example, "Will Ohio State beat Michigan in the College Football Playoff?" or "Will the Super Bowl total score be over/under 48.5 points?"
This is a deliberate product and integrity decision. Binary sports outcomes represent the most transparent, least manipulable category of prediction markets because:
- Outcomes are publicly determined by professional referees and league-sanctioned official scoring
- League integrity offices actively monitor for manipulation across all major professional sports
- Federal and state oversight provides additional layers of fraud prevention
- Institutional incentive alignment — leagues, broadcasters, sponsors, and teams all have massive financial incentives to ensure game integrity
- No exposure to exotic or manipulable propositions — ROOT does not and will not offer prop bets, individual performance wagers, or non-sports event contracts that carry higher manipulation risk
This sports-only approach specifically avoids the categories of prediction markets that have drawn regulatory and ethical scrutiny — political outcome betting, celebrity/social media propositions, and other non-sports contracts where information asymmetry and manipulation risks are materially higher.
How It Works — Technical Architecture
Understanding the technical architecture is important because it demonstrates that ROOT's role in the transaction is limited to providing the social interface. The actual financial infrastructure — market operations, order matching, fund custody, and settlement — is handled entirely by regulated third parties.
The Technology Stack
Kalshi, Inc. operates as a CFTC-regulated Designated Contract Market. Kalshi creates and lists event contracts, operates the order book, matches buyers and sellers, holds customer funds in segregated accounts per CFTC requirements, and settles contracts upon event resolution. Kalshi has been operational since 2021 and processes prediction market activity across hundreds of event categories under full federal regulatory oversight.
DFlow is a trading infrastructure protocol on the Solana blockchain that tokenizes Kalshi's prediction market contracts. When a user places a prediction, DFlow's system mints an SPL token representing that position. This tokenization enables:
- Transparent settlement — all transactions are recorded on a public blockchain, providing a verifiable, immutable record of every prediction and its resolution
- Permissionless verification — anyone can independently verify that settlements occurred correctly by examining the on-chain record
- Non-custodial architecture — user positions are represented as tokens in the user's own wallet, not held by ROOT
- Automated resolution — when a sporting event concludes, DFlow automatically settles the contract based on the official outcome reported by Kalshi, and winning positions are redeemed for USDC directly to the user's wallet
DFlow accesses Kalshi's full market depth through Concurrent Liquidity Programs (CLPs), meaning users transacting through ROOT receive the same pricing and liquidity as users transacting directly on Kalshi's exchange.
ROOT is the consumer-facing application — the social layer that sits on top of this regulated infrastructure.
Step-by-Step User Transaction Flow
- User opens ROOT and sees this week's college football games displayed with their friend groups, leaderboard standings, and community activity
- User selects a prediction — e.g., "Ohio State to beat Michigan" — through ROOT's social interface
- ROOT sends the order to DFlow's Trading API, which routes it to Kalshi's regulated order book for execution
- Kalshi matches the order against its exchange liquidity. The user's funds go directly to Kalshi's CFTC-mandated segregated customer accounts — ROOT never touches, holds, or routes through user funds
- DFlow mints an SPL token on the Solana blockchain representing the user's prediction position. This token sits in the user's own wallet as a verifiable, transparent record of their position
- The game is played. ROOT provides the social experience — group chat, live leaderboard updates, friendly competition
- The game ends. Kalshi determines the official outcome. DFlow automatically settles: winning tokens are redeemed for USDC sent directly to the user's wallet. Losing tokens are burned. ROOT does not participate in settlement
- Leaderboards update. The user's prediction record, streak, and group standings reflect the result
Pooled Predictions — Technical Architecture
In addition to individual predictions, ROOT enables group pooled predictions — a core social feature where a group of friends collectively pools contributions on a shared outcome, with fully automated, transparent settlement.
How Pooled Predictions Work
- A user creates a Pool — selects a market (e.g., "Ohio State beats Michigan"), sets a lock time (e.g., 5 minutes before kickoff), and shares it to their group
- Group members opt in — each contributing any amount they choose. All contributions go directly to a Solana smart contract that serves as the pool escrow
- Pool locks at cutoff — the smart contract aggregates all contributions and routes a single order through DFlow's Trading API to Kalshi's regulated order book
- The game plays out — ROOT provides the social experience: group chat, live pool value updates, group leaderboard activity
- The game ends — Kalshi determines the official outcome. The smart contract automatically settles: each contributor receives their proportional share of winnings directly to their wallet. Losing pool tokens are burned. ROOT does not participate in settlement at any point
Critical Distinctions for Pooled Predictions
- The smart contract is the escrow — not ROOT. ROOT's role is limited to providing the social interface for creating, joining, and viewing pools
- ROOT never holds, touches, or routes pooled funds. Funds flow: user wallet → smart contract → DFlow/Kalshi → smart contract → user wallet. ROOT is not in the fund flow
- All pool activity is on-chain — every contribution, every aggregated order, and every settlement distribution is recorded on the Solana blockchain, providing a fully transparent, publicly verifiable, immutable record
- The underlying prediction still executes on Kalshi's CFTC-regulated exchange — the pool mechanic is a social aggregation layer, not a new market or betting structure
- Pooled predictions are functionally equivalent to a group of friends each independently placing the same prediction — the smart contract simply automates the coordination, removes the need for a trusted intermediary, and ensures transparent, proportional settlement
Why Pools Matter for Integrity:
Pooled predictions actually improve transparency relative to the informal alternative. Today, groups of friends coordinate bets through text messages, Venmo, and verbal agreements with no record-keeping and no accountability. ROOT's pooled prediction system puts this activity on-chain — creating a verifiable record of every participant, every contribution, and every settlement. This is more transparent and more auditable than the status quo.
What ROOT Handles vs. What ROOT Does Not
| ROOT's Role | NOT ROOT's Role |
|---|---|
| Social interface & user experience | Setting odds or creating markets |
| Groups, leaderboards, community features | Holding or custodying user funds |
| Displaying available Kalshi markets | Matching orders or acting as counterparty |
| Sending user orders to DFlow/Kalshi | Settling predictions or determining payouts |
| Charging a small platform/service fee | Operating as a sportsbook or gambling operator |
The Fee Structure
ROOT charges a small transaction fee when a user places a prediction through the platform. This fee is the platform's revenue model and is functionally comparable to:
- The convenience fees charged by ticketing platforms (Ticketmaster, SeatGeek) for access to their marketplace
- The platform fees charged by social trading apps (Robinhood, Public) for access to their interface
It is worth noting how ROOT's fee model differs from fantasy sports platforms like DraftKings and FanDuel. Those platforms also charge entry fees, but they operate guaranteed prize pools (GPPs) — meaning the platform commits to paying out a fixed prize amount regardless of how many users enter a contest. If a GPP doesn't fill, the platform absorbs the shortfall (known as "overlay"). This creates fill-rate exposure — DraftKings and FanDuel take on financial risk tied to contest participation levels. While DFS platforms do not have directional exposure to contest outcomes (they earn their rake regardless of who wins), they do absorb risk that ROOT never does. Additionally, DraftKings and FanDuel also operate sportsbook products where they act as the direct counterparty to wagers — setting lines, taking the other side of bets, and carrying directional exposure to game outcomes.
ROOT's model is fundamentally different from both. ROOT does not create contests, does not guarantee prize pools, does not absorb fill-rate risk, does not operate a sportsbook, and does not take the other side of any prediction. ROOT has zero financial exposure — directional or otherwise — to the outcome of any prediction or the participation level of any pool. ROOT earns the same flat fee regardless of whether the user wins or loses, and regardless of how many users participate. The fee is compensation for the social platform, curated experience, and community infrastructure that ROOT provides — not a gambling rake, vig, or house edge.
Even in pooled predictions, this distinction holds: the smart contract escrow handles all fund aggregation and settlement automatically. ROOT does not guarantee pool sizes, does not subsidize pools, and does not participate in settlement. There is no scenario in which ROOT's financial outcome is affected by the result of a sporting event.
Separately, Kalshi's standard exchange fees apply to the underlying market transaction, as they would for any user accessing Kalshi's exchange through any interface.
Relationship with Kalshi and DFlow
Kalshi: ROOT's relationship with Kalshi would be as a distribution partner — similar to how a third-party app might access a stock exchange's markets through an authorized API. Kalshi provides the regulated market infrastructure; ROOT provides a specialized consumer experience for a specific audience (sports fans). ROOT does not have a joint venture, equity relationship, or co-management arrangement with Kalshi. The relationship is an API integration and a Builder Code revenue-sharing arrangement (Kalshi's standard program for third-party applications that route volume to their exchange).
DFlow: DFlow provides the middleware — the technical infrastructure that tokenizes Kalshi's contracts onto the Solana blockchain and enables the transparent, non-custodial settlement described above. ROOT integrates with DFlow's Trading API and Metadata API. Again, this is a technology integration, not a joint venture or co-management arrangement.
Polymarket: ROOT does not have and does not plan to have a direct operational relationship with Polymarket. Polymarket has been referenced in prior conversations because it operates in the broader prediction market category, but ROOT's technical and business infrastructure runs through Kalshi (the CFTC-regulated exchange) and DFlow (the on-chain settlement layer), not Polymarket.
The Fantasy Sports Precedent
The NBA has an established history of partnership and investment in fantasy sports platforms, including DraftKings and FanDuel, which involve fans making predictions on sports outcomes and staking real money on those predictions.
ROOT's model is arguably more constrained and more transparent than daily fantasy sports:
| Fantasy Sports (DFS) | ROOT (Individual) | ROOT (Pooled) | |
|---|---|---|---|
| User stakes money on sports outcomes | ✓ | ✓ | ✓ (via group pool) |
| Platform sets contest rules | ✓ (platform-created) | ✗ (CFTC-regulated exchange) | ✗ (Kalshi; pool is social aggregation) |
| Platform holds user funds | ✓ (platform wallets) | ✗ (Kalshi/user wallet) | ✗ (smart contract escrow) |
| Group/social component | Limited | Leaderboards, groups | Core feature |
| Outcome complexity | High (multi-player stats) | Low (binary) | Low (binary) |
| Settlement transparency | Platform-determined | On-chain, verifiable | On-chain, verifiable |
| Regulatory oversight | State-by-state DFS | Federal CFTC | Federal CFTC |
| Platform acts as counterparty | Sometimes (GPPs) | Never | Never |
| Manipulation surface area | Moderate | Low | Low |
The pooled predictions feature is particularly relevant to the fantasy sports comparison. DFS platforms like DraftKings and FanDuel operate guaranteed prize pools where the platform itself acts as counterparty if the pool doesn't fill — meaning the platform has direct financial exposure to outcomes. ROOT's pooled predictions are structurally safer: the smart contract is the escrow (not ROOT), the pool only executes if contributions are made (no platform guarantee), and settlement is automated and on-chain. ROOT has zero financial exposure to the outcome of any pool.
If the NBA is comfortable with its existing fantasy sports partnerships — where platforms hold user funds, create their own contest structures, and sometimes act as counterparty in guaranteed prize pools — ROOT's model represents a more regulated, more transparent, and lower-risk version of the same fundamental activity: fans engaging with sports through predictions, both individually and with friends.
Why This Matters — The Market Context
Prediction markets are experiencing rapid mainstream adoption following regulatory clarity and high-profile market events (e.g., Kalshi's successful legal challenge to offer election contracts, Polymarket's visibility during the 2024 election cycle). Major financial institutions, media companies, and technology platforms are entering the space.
The question is not whether sports fans will engage with prediction markets — they already are, at scale, through a fragmented landscape of offshore platforms, unregulated crypto applications, and traditional sportsbooks. The question is whether that engagement happens through regulated, transparent, integrity-preserving channels, or through the existing unregulated alternatives.
ROOT's thesis is that a social-first platform built on top of CFTC-regulated infrastructure represents the most responsible, most transparent, and most fan-friendly way to serve this demand — and that the social experience (not the wagering) is what creates lasting engagement and differentiation.